SingleComm

Retail customer support built for peak season and every day after.

Contact center software for retail and e-commerce teams. Omnichannel support, order tracking, returns handling, and surge capacity for Black Friday and the rest of Q4.

CHAT · ORDER SUPPORT
voice · chat · SMS desktop
Where is my order? It was supposed to arrive Tuesday.
Order #R-77231 · Jamie Okaforloyalty: gold
Status · carrier delay
Tracking · updated 1h ago
Returns · eligible, 22 days
Value · $148.50
AI SUGGESTED · next best action
Send updated tracking by SMS · offer reship or refund if no movement in 24h.
ACTIVE SCRIPT · holiday shipping delay v1.3published 08:00
Shopify · NetSuite · OMSsurge-readyreported by SKU
Why retail teams switch

Built for Black Friday. Runs the rest of the year.

Retail contact centers live and die on two things: peak-season surge capacity and a customer experience that doesn't erode loyalty. SingleComm runs cloud-native architecture that scales the day you need it, unified omnichannel across voice, chat, SMS, email, and social, and drag-and-drop workflows that let ops push new campaigns live the morning they launch.

Capabilities

Everything a modern retail contact center needs. Built in.

01 · Omnichannel

Every channel, one conversation thread

Voice, chat, SMS, email, WhatsApp, Instagram DM — unified agent desktop, unified customer profile, unified reporting. Agents don't ask customers to repeat themselves.

  • WhatsApp and Instagram DM as first-class channels
  • Unified customer profile across channels
  • One disposition set, one QA rubric
02 · Order tracking

Returns, refunds, and "where's my stuff?"

Shopify, NetSuite, and OMS integrations so agents see order status, tracking, and return eligibility without tab-hopping. AI assist suggests the next best action — re-ship, refund, replace, apologize — based on the order profile.

  • Shopify, NetSuite, and OMS connectors
  • AI-suggested resolution based on order profile
  • Self-service return initiation via SMS
Tasks agents and customers can complete
Check order status and track shipment delays
Start a return and check return eligibility
Process a refund or replacement
Reship a lost package
Update a delivery address
Handle damaged item claims
Send a return label by SMS or email
Escalate high-value orders to a specialist
03 · Surge capacity

Scale for seasonal spikes, product launches, and unexpected demand

Cloud-native WebRTC infrastructure that adds capacity elastically. No circuit provisioning, no hardware lead time, no seat-license game of musical chairs. Seasonal agents onboard in a day.

  • Elastic scaling with seasonal traffic
  • Per-minute pricing — no peak-season penalty
  • One-day seasonal agent onboarding
Surge moments it absorbs
Black Friday and Cyber Monday
Holiday returns
Product drops and flash sales
Shipping delays and weather-related delivery issues
Recall or product quality issues
Influencer or social media-driven demand spikes
04 · Campaign velocity

Marketing ops ship scripts same-day

Drag-and-drop workflow builder means the morning a promotion launches, the contact center is running the matching script. No coding, no tickets, no launch-day risk that the script is out of date.

  • Version control and one-click rollback
  • A/B testing on scripts and routing
  • Script changes deployed in minutes
Changes that ship same-day
New discount code or flash sale
Loyalty promotion
Product launch
Shipping delay script
Return policy update
Backorder message
Holiday gift policy
Recall or product notice
05 · Voice-of-customer

Analytics that feed merchandising

Real-time sentiment analysis, complaint categorization by SKU and campaign, and CSAT tied to the order profile. Merchandisers get feedback the day a product starts generating calls, not the quarter after.

  • Sentiment analysis on every interaction
  • Complaint categorization tied to SKU
  • Feedback loop to merchandising, not just CX
Insights retail teams catch
A product is generating more complaints than usual
A specific SKU has sizing or quality issues
Customers are confused by a promotion
A shipping carrier delay is driving support volume
A return policy is causing frustration
A campaign is increasing contacts but not conversions
06 · Loyalty & retention

Retention workflows that actually run

Post-purchase follow-up, abandoned-cart recovery, loyalty tier promotion — on SMS and voice, triggered automatically from the commerce platform, and measurable in the same reporting surface.

  • Abandoned-cart SMS recovery flows
  • Loyalty tier promotion via outbound
  • Per-campaign ROI reporting
What retail teams can measure
Contact volume by channel and order-status contact rate
Return and refund volume
CSAT by SKU or campaign
Complaint category by product
Abandoned-cart recovery and loyalty campaign performance
Average handle time and first contact resolution
Seasonal staffing needs and cost per contact
Refund and replacement trends

Retail Support Journey

  1. 01Customer starts a chat asking, "Where is my order?"
  2. 02SingleComm pulls the order status from Shopify, NetSuite, or the OMS.
  3. 03AI suggests the next best action: reship, refund, replace, or apologize.
  4. 04Customer receives an SMS update with tracking or return instructions.
  5. 05If the issue escalates, the agent sees the full order profile and conversation history.
  6. 06The outcome is reported by SKU, campaign, and channel.
Retail results · Beachbody case study

Script turnaround went from weeks to days across a dozen contact centers — and the cost of outside programmers went to zero.

Beachbody · billion-dollar health and wellness brand · 75+ active promotional scripts
Weeks → days
Script turnaround
12+
Contact centers unified
$100Ks
Lost revenue recovered
Why it matters

Retail customer service is the moment margin is either defended or given away. A 40% surge on Black Friday handled well is a loyal customer; handled badly, it's a chargeback and a one-star review. Running voice, chat, SMS, order tracking, and retention on one platform means the surge gets absorbed by the architecture, not by the customer's patience.

Schedule a demo configured for your peak-season retail operations.